Tuesday, 25 November 2014

OUGD502: PPP- Logo development


http://www.zazzle.co.uk/your_initials_logo_monogram_no_1_business_card-240486235814496276

I quite liked the idea seen above of layering the letters however when I tried it myself it didn't really work at all with my initials. 


Therefore I thought about how I could use my full name, although it quite long so I'm not sure it would work as a logo. I had a look at some different fonts such as Bodoni and Baskerville because I wanted a classy and elegant looking font to represent my design style. I think even though all of my designs are different there are elements which are more delicate than modernist design. 


I had a look at some circular logos because there seems to be quite a trend at the moment, I think this may be because it can be translated to many different contexts even on twitter which is a square format. 





However I don't think it works at all and seems to look more like a name badge more than anything therefore I have begun to look how I use "M" as a logo, I sketched out some different styles of "M's". 




So far Ive chosen a calligraphic style of type for the M which does represent the elegant and older style of design which I love and enjoy to create. However I have tried to make it slightly more modern by using black and white rather than using browns and neutrals. Therefore it does show the flexibility in my work as it is modern in colour but still quite feminine and has an older style. Although so far I'm not really sure that this is the right direction to be going in with my logo as a representation of the design I create. 

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